SEO Blogging Software

If you are using a blog as part of a marketing strategy to generate an income online, then you should be looking at including SEO blogging software as part of your overall plan.

SEO Defined

SEO stands for Search Engine Optimization. If you have a blog or a Web site, the higher your ranking with search engines, the more traffic you will get. More traffic leads to more revenue, whether from the sale of a product or service, or generated when Web surfers click on ads posted on the site or blog.

Options for SEO Blogging Software

Here are some options for improving your search engine ranking using SEO blogging software:

WordPress

When you use the All in One SEO WordPress Plugin for your blog, you have the option of adding titles, keywords, and a description to each page of your blog. Since your keywords are used as part of the formula to rank your blog by the search engines, this increases the chance that you will receive a higher ranking.

Another interesting feature offered by this software is “Rewrite Titles.” This means that the titles of individual posts will appear to search engine crawlers before the title tags. Anything that makes it easier for the search engines to find your site’s keywords should help your rankings.

Another WordPress plugin allows users to add a Google sitemap to a blog. Once you have this feature in place, Google’s crawlers will be able to determine when your blog has been updated; once it has been adapted appropriately, it will also work with Yahoo. (When it comes to search engines, the Big Three are Google, Yahoo, and MSN. At the very least, you want to make sure that these sites have included your blog in their listings.)

BlogSolution

The success of Web sites such as YouTube indicate that Web surfers want to be able to watch videos online. BlogSolution is a software package that adds videos to a blog based on selected keywords. The blog owner doesn’t have to look for videos for his or her blog; they are located and posted automatically by BlogSolution.

The videos are crawled by the search engine spiders and indexed along with the other content on the blog. Having a video from YouTube appear on your blog provides you with valuable backlinks that may help to get your blog ranked higher by the search engines.

Pingoat

Assuming that you are adding fresh content on a regular basis, you will also want to ping your blog. This means that every time you publish an update, this information gets passed on to a blog tracking system. The ping service works in much the same was as Web crawlers but it focuses only on new content.

When you use a service such asPingoat to ping your blog, the fact that it has been updated is submitted to social bookmarking sites, such as Digg and Technorati. Getting your blog pages listed on social bookmarking sites should be part of your SEO strategy, since they are some of the most-visited places online. If you are able to get a page ranked well on one of them, your search engine ranking and your blog traffic will both increase.

Other Pinging Services

Here are some other pinging services you may want to consider:

Weblogs.com is a pinging service that is compatible with most blogging software. You do need to tell Weblogs when your blog is updated; check to see whether your software or content management system is configures to submit this information to Weblogs automatically.

You also have the option of setting up an RSS feed on Yahoo. Subscribers have the option of receiving a notice every time your blog is updated by e-mail or on their cell phone. Since tracking is the only way to measure the effectiveness of any strategy you are using for SEO purposes, Yahoo will also provide you with reports on the number of subscribers you have and page view stats.

If you would like to find more options for pinging services, or SEO blogging software in general, an online search for one of these terms will give you an idea about what is available.

[tag]seo,softwares,blogging[/tag]